Accessible Instagram for Eye Gaze Users

Redesigning Instagram for people who use eye gaze devices.

My Role

Product Designer

What I worked on

Research & Prototyping

My students who use eye gaze devices wanted Instagram accounts. We created them, but quickly discovered:

The Problem

Instagram's interface is not designed for everyone.

More specifically, for people who use eye gaze assistive technology (AT).

Instagram wasn't compatible with my student's devices. Even through browsers that were compatible (Google Chrome), Instagram's tiny buttons and cluttered layouts made it unusable. I knew something had to change.

Background

What is an Eye Gaze Device?

Tobii Dynavox TD I-Series eye gaze device showing a communication interface. The screen displays a white text input bar at the top with 'Speak' and 'Clear' buttons, and a grid of colorful symbol buttons below including common words and phrases. Navigation options like 'Back,' 'Core Words,' and 'Quick Fires' appear on the left side.
A speech generating tool that allows users to communicate and navigate computers using only their eye movements. A camera tracks where the user is looking on the screen, enabling them to select items and navigate applications hands free.
About the size of a standard laptop, these devices are designed to be portable and practical for everyday use. The device pictured above is the Tobii Dynavox TD I-Series, one of the most commonly used eye gaze devices. Learn more about the TD I-Series specifications and features.

Who Uses These Devices?

Eye gaze devices are designed for people with physical disabilities who cannot use traditional keyboards and mice, such as:

Amyotropic lateral sclerosis (ALS)

Cerebral Palsy

Brain injuries

Eye gaze devices make it possible to surf the web, open applications, and much more.

User Pain Points

The Current Instagram Experience & Its Challenges:

Key Challenges

Hover interactions that don't work with eye gaze control

Small clickable targets that are hard to select accurately

Complex navigation requiring precise movements

Solutions

The Design Approach

Large, clear navigation buttons (120x120px)

Dwell-based interactions (200ms timing)

Simplified, focused layouts

The User Flow

Impacts and Next Steps

Success Metrics (How I'd Measure Success)

Unfortunately, I am no longer working with these students, but here's how I'd love to validate this design:
Reduce task time

Target: 50% faster posting

Increase independence

Target: 80% unassisted use

Improve satisfaction

Target: 4.5/5 usability rating

What I'd Test Next

Validation Plan

Usability Testing with eye gaze device users

A/B Testing button sizes and dwell times

Long-term engagement tracking

Learnings & Reflection

What I learned:

Accessibility isn't just about compliance - it's about empowering users to express themselves authentically.

What I'd do differently:

Include more diverse disability perspectives in research and collaborate with other assistive technology experts earlier.

Accessible Instagram for Eye Gaze Users

Redesigning Instagram for people who use eye gaze devices.

My Role

Product Designer

What I worked on

Research & Prototyping

User Pain Points

Background

Instagram wasn't compatible with my student's devices. Even through browsers that were compatible (Google Chrome), Instagram's tiny buttons and cluttered layouts made it unusable. I knew something had to change.

The Problem

Instagram's interface is not designed for everyone.

More specifically, for people who use eye gaze assistive technology (AT).

My students who use eye gaze devices wanted Instagram accounts. We created them, but quickly discovered:
Tobii Dynavox TD I-Series eye gaze device showing a communication interface. The screen displays a white text input bar at the top with 'Speak' and 'Clear' buttons, and a grid of colorful symbol buttons below including common words and phrases. Navigation options like 'Back,' 'Core Words,' and 'Quick Fires' appear on the left side.
Tobii Dynavox TD I-Series eye gaze device showing a communication interface. The screen displays a white text input bar at the top with 'Speak' and 'Clear' buttons, and a grid of colorful symbol buttons below including common words and phrases. Navigation options like 'Back,' 'Core Words,' and 'Quick Fires' appear on the left side.
A speech generating tool that allows users to communicate and navigate computers using only their eye movements. A camera tracks where the user is looking on the screen, enabling them to select items and navigate applications hands free.

What is an Eye Gaze Device?

What is an Eye Gaze Device?

About the size of a standard laptop, these devices are designed to be portable and practical for everyday use. The device pictured above is the Tobii Dynavox TD I-Series, one of the most commonly used eye gaze devices. Learn more about the TD I-Series specifications and features.

Who Uses These Devices?

Eye gaze devices are designed for people with physical disabilities who cannot use traditional keyboards and mice, such as:

Amyotropic lateral sclerosis (ALS)

Cerebral Palsy

Brain injuries

Eye gaze devices make it possible to surf the web, open applications, and much more.

The Current Instagram Experience & Its Challenges:

Key Challenges

Hover interactions that don't work with eye gaze control

Small clickable targets that are hard to select accurately

Complex navigation requiring precise movements

Solutions

The Design Approach

Large, clear navigation buttons (120x120px)

Dwell-based interactions (200ms timing)

Simplified, focused layouts

The User Flow

  1. The Home Page

Users can dwell on large buttons to navigate - eliminating the need to precisely scroll through small icons.
  1. Browsing Feed

Reduces visual complexity and provides direct access to like/comment actions.

Dwell Feature

Dwell timing allows users to activate buttons simply by looking at them for 200 ms. Visual feedback shows the selection process, making the interaction predictable and comfortable.

Browse

Browse

Browse

Impacts and Next Steps

Success Metrics (How I'd Measure Success)

Unfortunately, I am no longer working with these students, but here's how I'd love to validate this design:
Reduce task time

Target: 50% faster posting

Increase independence

Target: 80% unassisted use

Improve satisfaction

Target: 4.5/5 usability rating

What I'd Test Next

Validation Plan

Usability Testing with eye gaze device users

A/B Testing button sizes and dwell times

Long-term engagement tracking

Learnings & Reflection

What I learned:

Accessibility isn't just about compliance - it's about empowering users to express themselves authentically.

What I'd do differently:

Include more diverse disability perspectives in research and collaborate with other assistive technology experts earlier.

Accessible Instagram for Eye Gaze Users

Redesigning Instagram for people who use eye gaze devices.

My Role

Product Designer

What I worked on

Research & Prototyping

The Problem

Instagram's interface is not designed for everyone.

More specifically, for people who use eye gaze assistive technology (AT).

My students who use eye gaze devices wanted Instagram accounts. We created them, but quickly discovered:
Instagram wasn't compatible with my student's devices. Even through browsers that were compatible (Google Chrome), Instagram's tiny buttons and cluttered layouts made it unusable. I knew something had to change.
Background
User Pain Points

What is an Eye Gaze Device?

Tobii Dynavox TD I-Series eye gaze device showing a communication interface. The screen displays a white text input bar at the top with 'Speak' and 'Clear' buttons, and a grid of colorful symbol buttons below including common words and phrases. Navigation options like 'Back,' 'Core Words,' and 'Quick Fires' appear on the left side.
Tobii Dynavox TD I-Series eye gaze device showing a communication interface. The screen displays a white text input bar at the top with 'Speak' and 'Clear' buttons, and a grid of colorful symbol buttons below including common words and phrases. Navigation options like 'Back,' 'Core Words,' and 'Quick Fires' appear on the left side.
A speech generating tool that allows users to communicate and navigate computers using only their eye movements. A camera tracks where the user is looking on the screen, enabling them to select items and navigate applications hands free.
About the size of a standard laptop, these devices are designed to be portable and practical for everyday use. The device pictured above is the Tobii Dynavox TD I-Series, one of the most commonly used eye gaze devices. Learn more about the TD I-Series specifications and features.

Who Uses These Devices?

Eye gaze devices are designed for people with physical disabilities who cannot use traditional keyboards and mice, such as:

Amyotropic lateral sclerosis (ALS)

Cerebral Palsy

Brain injuries

Eye gaze devices make it possible to surf the web, open applications, and much more.

The Current Instagram Experience & Its Challenges:

Key Challenges

Hover interactions that don't work with eye gaze control

Small clickable targets that are hard to select accurately

Complex navigation requiring precise movements

Solutions

The Design Approach

Large, clear navigation buttons (120x120px)

Dwell-based interactions (200ms timing)

Simplified, focused layouts

The User Flow

  1. The Home Page

Users can dwell on large buttons to navigate - eliminating the need to precisely scroll through small icons.

  1. Browsing Feed

Reduces visual complexity and provides direct access to like/comment actions.

Dwell Feature

Dwell timing allows users to activate buttons simply by looking at them for 200 ms. Visual feedback shows the selection process, making the interaction predictable and comfortable.

Browse

Browse

Browse

Impacts and Next Steps
Success Metrics (How I'd Measure Success)
Unfortunately, I am no longer working with these students, but here's how I'd love to validate this design:
Reduce task time

Target: 50% faster posting

Increase independence

Target: 80% unassisted use

Improve satisfaction

Target: 4.5/5 usability rating

What I'd Test Next
Validation Plan

Usability Testing with eye gaze device users

A/B Testing button sizes and dwell times

Long-term engagement tracking

Learnings & Reflection
What I learned:

Accessibility isn't just about compliance - it's about empowering users to express themselves authentically.

What I'd do differently:

Include more diverse disability perspectives in research and collaborate with other assistive technology experts earlier.